Plantronics deliver innovative audio solutions across a wide variety of sectors and industries. They are a globally recognised company with a heritage stretching back to the early 60s. Plantronics’ marketing takes many forms, including a strong web presence.

Our goal was to:

  • Utilise their high impact imagery to deliver attractive and engaging assets
  • Push their branding strategy and support new campaigns
  • Deliver localised assets for use in Europe and beyond

As with any technology company, Plantronics are innovative and fast moving within the marketplace to bring their new products and associated marketing to life on short deadlines.

Starting from static briefs, Xigen’s role was to support Plantronics in delivering several strong, vibrant and engaging animated web banner campaigns.

Multilingual

Xigen worked with Plantronics to design an array of storyboarded animated banners for their popular BackBeat Sense range of headphones. Two types of messaging were used which focused on both the light weight nature of the headphones and also the battery longevity and sound quality. These were produced in 7 sizes across 4 languages.

Collaborative design

Supporting the gaming sector, Xigen also produced a set of 3 product banners for the RIG gaming headsets across 5 sizes. These banners had to comply with the gaming platform’s branding, as well Plantronics branding.

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