As a large enterprise, your website will hopefully reach a huge amount of people each day. That means it’s imperative that it looks great, is fast and does exactly what your audience needs it to. If your site isn’t performing as you’d hope, or you’re planning for growth and know it won’t cope in the future, migrating or replatforming to a new CMS is something to consider.
Big business decisions such as these can be problematic - especially if you want to get it right. But migrating your ecommerce site can have a significant impact on both your organic traffic and your rankings. By migrating, you can increase site speeds, optimise for the increasing numbers of mobile users and also increase sales and boost revenue while saving your business money.
If performed well, the impact of your migration can be hugely positive. In fact, the statistics proving the value of well-executed replatforming are staggering. For example, Xigen migrated Models Own’s existing PHP Application to a Linux hosting environment which increased website performance by a massive 300%. Not only that, but web hosting costs have been reduced by 50%, proving there is real value in focusing on quality.
Before you launch into a migration, it’s vital to have thought the process out - and that’s where we can help. The process could take a long time - and this could be weeks or months based on just how large the site is. Whether you want to follow our checklist or stick to your own procedures, the success of your enterprise platform is reliant on this process going smoothly, so it’s important to be organised.
We’ve pulled together some of the most important things you’ll need to consider when replatforming or migrating your website to help you.