Boost conversion rates
Did you know that two thirds (66%) of consumers prefer to watch a short video to learn about products when shopping online? That's more than three times the number (18%) who prefer to read about products.
Well produced and optimised product videos are more likely to engage and convert consumers compared to text and images alone—and higher conversion rates mean more sales.
Increase consumer trust
Our eCommerce videos will showcase your products close-up and in context, being used and demonstrated by your product specialists and by your customers, increasing transparency and consumer trust in your products and your brand, resulting in more satisfied customers, fewer product returns and greater positive social proof.
Improve mobile engagement
Mobile devices are an integral part of omnichannel shopping, for browsing and for product research, as well as making that final purchase. But smaller mobile screens make reading text-based content much more difficult, which is why mobile users find video more accessible.
Our eCommerce design and development teams optimise eCommerce websites and video content for any device.
Extend social media reach
Video is the preferred means for social media engagement. Billions of consumers watch videos every day, and with social media platforms optimised for video content it's the ideal way to engage with existing customers and to connect with new ones.
Greater social proof and positive feedback on social media through shared product and brand video content will help to grow your audience and build brand equity. We've got all social media channels covered.